Digital Marketing

Digital and Social Marketing

Giulia Della Nina

With years of digital marketing experience, BRANDIT can support every business needs in building an efficient digital strategy through good practices and guidelines.

Our experts will help optimise your digital activity on e-commerce and social media channels while avoiding any issues related to trademark or copyright infringement.

We provide guidelines and advice for the setup and use of e-commerce and social media platforms to ensure you have a safe and trusted relationship with your online community.
We can also help you to leverage data protection to enhance your brand work and make data protection a positive selling point.


If you’re planning to launch an e-commerce website, there are a few important things to consider, such as where you’re selling from, what the terms of sale or services are, and how you can use your customer’s personal data for retargeting campaigns on search engine using audiences.

In short, we help you with:

  • Anticipating legal matters when planning a webshop
  • Contract review with various stakeholders
  • Legal guidance on personal data flows
  • How to safely use customer personal data in your online advertising campaigns

Social Media

At BRANDIT, we draft guidelines about social media use and disclosure rules for influencers. We also help you to set up a pragmatic process and training for digital content editors / contributors to avoid trademark or copyright issues.

In short, we help you with:

  • Legal assessment of digital marketing tools

Guidelines on:

  • Brand online usage
  • Influencers and bloggers
  • Decision matrix for copyrighted content and online misuse
  • Training of content contributors to avoid trademark or copyright issues